The swipe file for the AI age
New Ideas Are Just Old Ideas, Colliding.
Kaleidoscope is your AI's creative memory — a curated library of headlines, copy, images, and ideas that gives your AI the raw material to do remarkable marketing work, not just average work.
Start your AI swipe file →Ask AI for a summary of Kaleidoscope
The idea behind the idea
James Webb Young figured this out in 1939.
In A Technique for Producing Ideas, Young argued that every new idea is simply a new combination of existing ideas — and that the key to creative output is maintaining a rich, well-organized collection of raw material to draw from.
Kaleidoscope brings the swipe file into the AI age.
"The same pieces of colored glass, rearranged, produce infinite new patterns."
James Webb Young · A Technique for Producing Ideas · 1939
How it works
Feed your AI better ideas.
01
Capture
Save headlines, copy, campaign ideas, images, and anything that sparks a reaction. One card per idea — index-card brief.
02
Organize
Tags built for marketing: headline, cta, brand-voice, campaign-idea, emotional, bold, and dozens more. Search finds anything instantly.
03
Connect
Link Kaleidoscope to Claude Code or any MCP-compatible AI via one paste. Your AI reads your library before every creative task.
The key insight
AI is bad at great creative work.
AI output is an average of everything it's ever seen — competent by design, mediocre by nature. Great creative work comes from years of collected fragments of inspiration, suddenly colliding in new ways.
Kaleidoscope gives your AI access to these flashes of inspiration.
Start your swipe file today.
Free to use. No credit card required. Connect to Claude Code in one paste.
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